Brand Archetype Questionnaire

What does your brand stand for?

Purity. Strength. Truth.

Vision. Creativity. Insightfulness.

Elusiveness. Entertainment. Impact.

Resilience. Pride. Determination.

Drive. Excitement. Bravery.

Honesty. Approachability. Dependability.

Diehard. Passion. Pride.

Lead the way. Proven. Dominance.

Reassurance. Comfort. Kindheartedness.

Strategy. Vision. Success.

Command. Fight. Accomplishment.

Particular. Planning. Leading.

What solutions does your brand bring to the table for your clients?

Never turn down a challenge. As a matter of fact, challenges are preferred.

Always putting forward the best interest of our clients, not our own.

Out of the box solutions that might not be ordinary, but certainly produce results.

Aim for the big picture and focus on seeing the forest through the trees.

From the following, what would you consider the least favorable outcome for your brand?

Failure resulting in loss of passion.

Lackluster outcomes resulting in an unimpressed client.

Having a client lose faith in you for whatever reason.

Losing track of direction.

Which sums up the outlook of your brand best?

If we say we'll do it, we'll do it.

Fight for those who can't fight for themselves.

Don't turn away from challenges, accept them.

Take pride in the path it takes to get somewhere.

Do right by those your work for.

Strive to produce something out of nothing.

And ending on a deep note... which mantra would you most associate with your brand?

Find success in nontraditional ways.

Withstand from the ways of the mainstream.

There's a difference between being cocky, and being confident.

Do what it takes.

Don't be afraid to venture into uncharted territories.

Do the opposite of what is expected by others.

What email would you like your results sent to?

What is the name of your company?

What does your brand stand for?

Which weakness do you relate to the most?

Which emotion do you hope your brand evokes?

What does your brand value the most?

Which aligns with your brand the most?

How do you prefer to tell your brand's story?